Editorial

Editor

• Marian Moore (University of Virginia: Darden)

Editorial Board

• Donnel Briley (The Hong Kong University of Science and Technology)
• Barry Bayus (University of North Carolina: Kenan-Flagler)
• Bobby Calder (Northwestern University: Kellogg)
• Noel Capon (Columbia University GSB)
• Ziv Carmon (Insead)
• Amitava Chattopadhyay (Insead)
• Jeongwen Chiang (National University of Singapore)
• Pradeep Chintagunta (University of Chicago GSB)
• Ravi Dhar (Yale School of Management)
• Terry Deutscher (University of Western Ontario: Ivey)
• Jehoshua Eliashberg (University of Pennsylvania: Wharton)
• Paul Farris (University of Virginia: Darden)
• Roger Heeler (York University: Schulich)
• Donna Hoffman (Vanderbilt University: Owen)
• Ken Homa (Georgetown University: McDonough)
• Joe Lassiter (Harvard Business School)
• Juan-Luis Martinez (Instituto de Empresa)
• Laurent Maruani (HEC)
• David Montgomery (Stanford University GSB)
• William Putsis (University of North Carolina)
• George S. Spais (Agricultural University of Athens)
• Robert Thomas (Georgetown University: McDonough)
• Dominique Turpin (IMD)
• Hirotaka Takeuchi (Hitotsubashi University)
• J. Miguel Villas-Boas (University of Califonia at Berkeley: Haas)
• John Walsh (IMD)
• Klaus Wertenbroch (Insead)
• Ron Wilcox (University of Virginia: Darden)
• Russell Winer (New York University: Stern)