Senate Hall Academic Publishing

International Journal of Technology and Innovation Management Education


 

Technology & Innovation Management Cover

Publications & Abstracts below

 

Please Note - the IJTIME has been discontinued. Published papers and journal hard copies are still available for purchase on-line or by contacting us at: orders@senatehall.com

 

Book Review: John Ettlie, Managing Innovation and Shlomo Maital and D. V. R. Seshadri, Innovation Management:Strategies, Concepts & Tools for Growth and Profit

IJTIME volume 2: 2007

Author(s): Andres Fortino (Polytechnic University, USA)

Abstract:
When a well respected faculty colleague retired recently he bequeathed to me a book by James Bright [1], a Harvard Business School professor. The title made me curious: Research, Development and Technological Innovation, and the date was intriguing: 1964. I was surprised (perhaps I should not have been) to see that the very issues we grapple with today in managing innovation have been with us since the dawn of the electronic age. The wonder was that the formulation of the problems and the ways to go about solving them were essentially the same as that tackled by Maital and Ettlie in their more recent books. Although technology is constantly changing, the issues and the underlying principles for managing it do not seem to. I would not be surprised if the prototypical innovator in the Western tradition, Odysseus himself, struggled with these same issues as he went about inventing in the dawn of history...

Purchase this Article

To purchase this article click the Add To Order button below. The paper will be delivered electronically as a watermarked PDF file with a licence to make the number of copies ordered. Delivery of the article to your email address will normally be within 24 hours of placing the order online. If you would prefer to post or fax your order then please CLICK HERE for a printable order form. If you experience any difficulties please email us at: orders@senatehall.com

If you wish to take out a yearly subscription to this journal CLICK HERE for prices and to order

Paper Pricing
USA and Rest of World
US Dollars($)
Europe
Euros (€)
Great Britain
Sterling (£)
Article Price
$85.00
€70.00
£50.00