Senate Hall Academic Publishing

International Jornal of Marketing Education

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  • Please Note - the IJME has been discontinued. Published papers and journals are still available for purchase on-line or by contacting us at: orders@senatehall.com

Introducing the International Journal of Marketing Education - IJME

IJME vol 1 issue 1

SAMPLE

Author(s): Josh Eliashberg and Marian Moore

Abstract:
This innovative journal is devoted to enhancing marketing education worldwide by publishing and disseminating high quality refereed teaching materials, including articles on key developments in teaching methods, course and programmatic structure and new pedagogical frameworks for Marketing education. The scope of the journal is global and it encourages cross-disciplinary perspectives. The journal reports on and discusses advances in marketing education wherever they occur.

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